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The Road to Mobile

Just when you thought that you were getting a handle on social media, something else starts creeping in: the rising use of mobile. There is more than enough data out there to support the fact that...

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Top Social Media Stories of the Week – September 20, 2012

News, blog posts, and articles that caught our eye this week: How do education institutions use social media? Higher ed experts Cheryl Slover Linett and Michael Stoner analyzed three years of data and...

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SXSWedu – Day 2 Highlights: Is the Future a One Device World?

While most panels at SXSwedu are 1.5 hr. sessions, the conference also offers a series of 15-minute presentations, which are an efficient way to learn about some great products and interesting...

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Digital Communication in Higher Education [Infographic]

A survey by the US marketing agency Verge Pipe Media asked 25,000 students, parents-of-students, and alumni at a US University “is social media important to you?” and “how would you like the University...

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Post Approval and Mobile vs. Desktop Use at Swiss Universities

This Thursday we asked communicators from universities in Switzerland (and Liechtenstein) two questions: 1. Does your team have an approval workflow for social media posts? 2. Do you post from your...

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